Italian media on July 13th initially focused on the economic implications of US President Trump's proposed 30% tariffs on European goods, detailing potential damages to Italy and the EU's strategic responses, including preparation of countermeasures while emphasizing negotiation. Domestically, the safe recovery of Allan Bernard Ganao, the 5-year-old missing child, garnered significant positive attention in the morning and early afternoon. However, by mid-afternoon, the editorial spotlight shifted dramatically to the Wimbledon men's singles final between Jannik Sinner and Carlos Alcaraz. Live, minute-by-minute updates dominated news feeds. Sinner's eventual historic victory, making him the first Italian male to win Wimbledon, became the overwhelming national celebration in the late afternoon and evening, largely eclipsing all other ongoing discussions, including the tariff negotiations and the debate on prison conditions.